Emerald Hospitality Associates, Inc

Lori Berhent, Vice President of Revenue Generation and Business Development Jeanne Carpentier, Regional Vice President of Revenue Generation Michele Janci, Regional Director of Revenue Generation Emerald Hospitality Associate 's Revenue Generation (RevGen) Team works together to drive profitability and market share of our portfolio of hotels through sales tactics, digital marketing, and pricing and inventory strategies. Our Revenue Management services include guidance for rate and structure, continuous monitoring of each property’s mix of sales for each property, and driving RevPAR growth. The eCommerce services we provide include local search optimization, optimization of each hotel’s website, and monitoring and managing all channels that increase website traffic. Our sales efforts for each hotel include monitoring sales reports, market analysis for prospecting, and continual training of the sales team. Stacy Williams, Regional Revenue Manager Melissa Robinson, Area Revenue Man...

From March 18 th through the 20 th , we will be at the Hunter Hotel Investment Conference in Atlanta at the Atlanta Marriott Marquis. Jeff Gerish, Chief Development Officer, Art Borowski, Chief Financial Officer, Ed Pavente, Chief Operating Officer, Lori Berhent, Vice President of Revenue Generation and Business Development, and Michele Janci, Regional Director of Revenue Generation, will be representing Emerald Hospitality Associates, Inc. at the conference. The goal of the conference is to use industry trends and emerging opportunities to give investors the information they seek while growing their respective businesses. This year’s Keynote Speaker is Cliff Sims, former senior communications aide to President Donald J. Trump along with a multitude of breakout sessions on topics including, economic expectations for 2020, dual banded hotels, and more. Our team is excited to be both a vendor and sponsor of the Hunter Conference for the first time this year. We’re looking f...

Our Hampton Inn Presque Isle is the outdoors enthusiast’s ideal vacation spot from snowmobiling in the winter to hunting in the fall. After a busy day on the trails, grab dinner from one of the local restaurants within minutes of the hotel including, Governor’s Restaurant and Cafe Sorpreso . With an indoor heated pool, comfortable beds, and free breakfast, you will feel at home when you stay at our Presque Isle, ME hotel. Here are the top 4 things to do in fall and winter in Presque Isle, ME: 1.       Snowmobiling . Maine’s snowmobile season is from around December to April. There is a permanent trail entrance in the hotel’s parking lot for guests to easily access the area’s fantastic 2,300 miles of snowmobile trails. If you don’t have your own snowmobiles, rentals are available minutes from our hotel in Presque Isle, ME at The Sled Shop, Inc . 2.       Snowshoeing . Nordic Heritage Center and Aroostook State Park have sn...

Now more than ever, digital marketing is important for businesses to continuously keep up with. Guests make purchasing decisions online more often than in the store or business. From optimizing each hotels’ website to monitoring online presence and guest reviews, Emerald Hospitality Associates, Inc’s eCommerce Department works on campaigns to meet the specific needs of each hotel. Here are 4 tips for hotel’s online marketing efforts: 1. Keep up with the latest news on digital marketing . Follow blogs and news from search engines to keep up with everything new in the industry. Moz , Hootsuite , SEMRush , and Buffer all have great posts about every aspect of digital marketing from social media to SEO trends. By keeping up with what is valuable in the industry, you can keep your hotel’s website and social accounts up to date which will ultimately lead to more revenue. 2. Use tools and technology to enhance your efforts . There are numerous software programs with the tools a...